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 Irene Grieco
Print Media Manager
Unilever
Irene Grieco is the Sr. US Lead – Print Management for Unilever U.S. Irene is responsible for negotiating as well as leading all Magazine requirements in the U.S. She leads 360 marketing programs across all brands in Unilever North America as well as responsible for strategic and day-to-day direction regarding print media initiatives. Irene also oversees and coordinates corporate and integrated merchandising programs.
Ms. Grieco joined Unilever in 1975 through Thomas J. Lipton Inc. She started her media career working as a Spot TV Coordinator and Newspaper Buyer in the TJL Media Department. She is a gradute of Fairleigh Dickinson University.
She is Chair of the ANA Print Committee, member of the ABC Buyers Committee and Buyers Task Force. She received the “Mothering that Works” award from Working Mother Magazine in 1999 and was recently named as one of MIN’s “Sweet 16” Magazine Brand Champions.
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