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Econ b2b: Profiting In Lean Times - (Group Pub Yearend 2007/2006)

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Nielsen Business' Food Titles Search For A Winning Recipe You've heard this one before: The overall economy is hurting and, for b2b publishers, a decline in print advertising is the unhappy trickle-down effect. Looking at a specific b2b sector, in this case, grocery trade books, food prices keep going up and...


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