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Back in May 2007, Nielsen Business Media's EMB magazine was folded into Impressions (see Minonline.com/b2b/7326.html). "We're now seeing the uptick of that strategic decision," says Impressions associate publisher Laurie Gonz, referring to Impressions' nearly 10% increase in ad page sales YTD and...
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- Wall Street Bailout Could Lift b2b — October 6, 2008
- Digi-Mags Take Another Run at the Market — October 8, 2007
- Marriage of b2b and p2p Plays to a New Audience — October 6, 2008
- Deals Tracker: Rich Data Is Belle of Ball — October 6, 2008
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