| Best of Show |
Condé Nast Publications* (includes multiple campaigns – “Wedding March on Madison”; “Citibank: Market Richly, Spend Wisely” and Audi “Never Follow”). |
| Custom Publishing Project |
Winner – Travel Weekly/NTM Tactical Marketing Group (Norwegian Cruise Line Marketing Program)
Honorable Mentions –
- Gruner + Jahr USA (“Safety Superhero Adventures of Safety Blue for Ford’s Clue in to Safety”)
- Hearst Custom Publishing (for Avon Dreams)
- Montgomery Research, Inc. (“Competitive Financial Operations: The CFO Project”)
|
| Customized Web Site/Microsite |
Winner – Network World (Lucent and Network World CAM Program)
Honorable Mentions –
- Primedia, Inc. (Corvette’s 50th Anniversary Program)
- Runner’s World/Rodale (Reebok & Runner’s World Integrated Marketing Program)
- Travel Weekly/NTM Electronic Products Group (“Visit Scotland” SCOTSmster Microsite)
|
| Event Program |
Winner – TIE – Architectural Digest (for the Architectural Digest Greenroom) and Time4 Media (for Popular Science’s “Best of What’s New”)
Honorable Mentions –
- The Fairchild Bridal Group (“Wedding March on Madison”)
- Hachette Filipacchi Media US (Mercedes Benz “College Campus C-Spot” program)
- Reed Business Information (Processing Technology Expo ’03)
|
| Multiple Magazine Title Program |
Winner – The Fairchild Bridal Group (“Wedding March on Madison”)
Honorable Mentions –
- Gruner + Jahr USA (CDC’s “Fit Family, Fit Kids”)
- SEMA (SEMA Show Daily)
|
| Print/Direct Mail/Database Program |
Winner – Reader’s Digest (Milton Bradley “Can We Play?” Booklet & Database Program)
Honorable Mentions –
- Condé Nast Publications (“Citibank: Market Richly, Spend Wisely”)
|
| Print/Online bundle |
Winner – Gardner Publications, Inc. (MMS Online and MMS Direct)
Honorable Mentions –
- Forbes (“Delivering on the Promise” for Hewlett-Packard)
- National Geographic (Dupont: “Safe Driving in the National Parks”)
- Newsweek (Digital IQ Quiz sponsored by Microsoft Office System)
|
| Print/TV Bundle |
Winner – Reader’s Digest (National Word Power Challenge Sponsored by Campbell’s Soup)
Honorable Mentions –
- Better Homes and Gardens (CMT Ultimate Country Home)
- Hearst Magazines (“Home Depot and Lifetime’s Merge”)
- Outside Magazine (“Elements of Adrenaline”)
|
| Special Advertorial Section |
Winner – FHM (FHM Presents “Hitting the Island” for Treasure Island)
Honorable Mentions –
- Condé Nast Publications (Audi “Never Follow”)
- WIRED Magazine (Q4 Package)
|
| Sweepstakes/Contest |
Winner – PEOPLE (“The Taste of Hollywood”)
Honorable Mentions –
- Dwell (“The Dwell Home”)
- JANE/Fairchild Publications (Jane’s UPC Technology)
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